Clark Duke is a frustrated insurance agent who decides to create a cult religion – "Virtology", a fresh approach to spirituality in the modern age, drawing inspiration from ‘Elephant consciousness’.
Amongst his followers are a gender-confused teen, a German tourist and a zealous journalist all searching for answers. Not to mention a love interest and a psychopath all making for a heady mix of drama, comedy and horror.
When Clark's house burns to the ground under suspicious circumstances, he hooks his long-term project boat to his van and heads out on a voyage of discovery and revelation, finding amongst other things that following one's dreams and leadership are harder roles than he could have imagined.